Two years ago: building was hard, distribution was easy.
Today: building is easy — one person + AI can ship what used to take a team. But distribution is brutally hard. Too much noise. Too many products. Attention is the scarce resource.
When building was the bottleneck, quality filtered naturally. Now anyone can ship in a weekend. The filter is gone.
We've moved from effort signals quality → reach signals quality.
So what's the new moat?
Trust — people who already believe in you
Taste — knowing what to build, not just how
Community — exactly why places like this exist
The weird implication: social capital you built before AI might now be worth more than the technical skills you're building with AI.
**The hard part flipped.**
Two years ago: building was hard, distribution was easy.
Today: building is easy — one person + AI can ship what used to take a team. But distribution is brutally hard. Too much noise. Too many products. Attention is the scarce resource.
When building was the bottleneck, quality filtered naturally. Now anyone can ship in a weekend. The filter is gone.
We've moved from **effort signals quality** → **reach signals quality.**
So what's the new moat?
1. **Trust** — people who already believe in you
2. **Taste** — knowing *what* to build, not just *how*
3. **Community** — exactly why places like this exist
The weird implication: social capital you built *before* AI might now be worth more than the technical skills you're building *with* AI.